BCBSM Investment Generates Results in Michigan’s Core Communities
Business Leaders For Michigan on Sunday, May 1, 2011 Blue Cross Blue Shield of Michigan has embarked on an effort to relocate 97 percent of its workers to Michigan’s urban areas, leading to more than $200 million in economic benefits and the creation of hundreds of new Michigan jobs.
In Lansing, BCBSM’s subsidiary, Accident Fund of Michigan, constructed its new national headquarters in a renovated power plant and newly-constructed annex building along the Grand River downtown. The venture is being carried out alongside the company’s migration of approximately 3,000 employees into downtown Detroit’s Renaissance Center, and the renovation of the Steketee’s department store in downtown Grand Rapids into the headquarters of BCBSM’s West Michigan Operations.
“What we’re focused on right now is the health of Michigan,” said Tricia Keith, BCBSM’s Vice President, Corporate Secretary and Services. “For us, that’s not just physical health; it’s about the health of communities, the health of cities, and the health of the business economy. We were able to take action to help support that.”
